Inside Australia's ETF Boom: Where Investors Are Putting Their Money

Discover the trends, risks and opportunities shaping Australia's fast-growing ETF market.

Download your free guide to see where funds are flowing, which products investors currently favour and what to look out for before adding another ETF to your portfolio.

  • Follow the money: see where Australian ETF investors are allocating capital.
  • Spot the standouts: learn which types of ETFs are attracting attention.
  • Check your exposure: understand concentration risk and why it matters.
  • Buy with confidence: use the 10-point checklist before choosing your next ETF.
Cover of the guide: Inside Australia’s ETF Boom

Inside Australia’s ETF Boom

Discover the trends, risks and opportunities shaping Australia’s fast-growing ETF market

  • Free Guide
  • 13 Pages

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750+
Investments listed
240
Managed funds
200+
Fund managers
11
Asset classes
Free
To compare

Listings as at August 2026. Free for investors to browse and compare.

Cover of the guide: Inside Australia’s ETF Boom
What's inside

Five Insights You'll Take Away

ETFs offer investors convenience, broad market access and, depending on the product, lower costs. But with more than 450 options available, choosing well matters. This quick guide helps you cut through the noise and ask the right questions before investing.

  1. Where Australian ETF investors are putting their money.

  2. How the ETF market is evolving—and what is driving its growth.

  3. Who the major providers are and how their offerings differ.

  4. What concentration risk is, why it matters and how it can affect a portfolio—with a worked example.

  5. A practical 10-point checklist to use before buying an ETF.

About the writer

Behind The Guide

Sara Allen - null
Sara Allen
InvestmentMarkets

A passionate writer and reader across finance (primarily investments and superannuation), lifestyle, literature and travel. I have more than fifteen years' experience in content and marketing covering writing, editing, strategy development and execution, budgeting, events coordination, project management, web content management, seo and social media channels and stakeholder management across all levels.


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The guide is free, and so is using our comparison platform. We are never paid more when you choose one investment over another, and nothing changes what appears or the order it appears in.
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General information only. The guide and this page are general financial product information and do not take into account your objectives, financial situation or needs. Consider whether the information is appropriate for you and read the relevant Product Disclosure Statement before making any investment decision. For advice on your own situation, speak to a licensed financial adviser.
Cover of the guide: Inside Australia’s ETF Boom

Inside Australia’s ETF Boom

Discover the trends, risks and opportunities shaping Australia’s fast-growing ETF market

  • Free Guide
  • 13 Pages

Asked because some products on the platform are for wholesale and sophisticated investors only. "Unsure" is fine.

We collect your name and email to send you the guide and InvestmentMarkets updates, handled under our Privacy Policy. Unsubscribe in one click.

This site is protected by reCAPTCHA